Mohammed Arif
Empowering people to change
their lives through sport.
Hello, I’m Mohammed Arif.
I am a dedicated sports development professional
with a commitment to develop sport within
diverse global communities.
My distinctive insights, knowledge, and experience
are rooted in a lifelong connection in equality
diversity and inclusion with sport.
This foundation is further enhanced by my
extensive strategic corporate experience across
various roles globally focusing on sustainability,
complemented by a postgraduate degree in
engineering.
I invite you to explore some of my past work over
the following pages.
Who Am I?
A seasoned cricket development professional, tutor, coach, and
mentor, I possess a proven track record of delivering impactful
results and fostering partnerships within various cricketing
communities.
Strategic
Driven
Effective
Strengths:
Diverse Communities
Strategic Planner
Consultative Approach
Relationship Builder
Stakeholder Management
Clear Communicator
Strong Networker
Technology Adopter
Experienced in:
Insights & Consultation
Operational Delivery
Event Management
Budget Control & Monitoring
Data Collection & Reporting
Coaching Tutoring & Mentoring
Health & Wellbeing
Legacy & Sustainability
Mohammed Arif is passionate about cricket,
be it mainstream, street or indoor, he enjoys
the game in every form. He strives to promote
the game, so it transcends boundaries while
also bringing communities together. He has
formerly worked with the England & Wales
Cricket Board (ECB) as their National Growth
Manager for Diverse Communities.
During his tenure with the ECB, Arif was
focused on delivering participation and
growth the game , via consultation,
engagement and alongside the strategy team
pulling together an Action Plan to help
address some of the barriers to cricket.
3 Decades in cricket
The Sportageous Podcast
Season 1 Episode 11 2022
We could feel his enthusiasm with
respect to tape-ball, which is
unparalleled. Arif presented a number
of insights into the tape-ball cricketing
world and his view on how it can reach
a wider audience. Albeit a format
identified primarily as South Asian,
tape-ball has found a home at the
streets of England with Chance to Shine
Street cricket program.
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Developed and sustained productive relationships with the following stakeholders:
Working with Strategic Stakeholders in Cricket
National Governing Bodies
Cricket Teams and Development Programmes
ECB South Asian Core Cities Programme
County Boards
Funding Bodies | National Partners
Coaching | Officials | Curators | Volunteers
Mass Participation Programmes
Cricket Pathways
ICC Major Events | Commonwealth Games
ECB Domestic Tournaments
Established and nurtured productive relationships with the following stakeholders:
Working with Delivery Partners in Cricket
Training & Education
ECB Coach Educator:
Warwickshire CCC | Worcestershire CCC | Cricket Ireland
Successfully delivered ECB courses:
All Stars & Dynamos Activator
Support Coach | Foundation One | Core Coach
Talent ID & Pathways
ECB T20 City Cup
Videos | Finals Day 2018
| Talent ID Development Days 2018
Successfully delivered an ECB Talent ID program over three years that connected non-traditional players to the
high-performance pathway.
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Supported the Peshawar Zalmi Talent Scouts during their UK Talent Hunt.
Talent Hunt UK
Peshawar Zalmi
Videos | Birmingham | Luton
Peshawar Zalmi Director Cricket, Muhammad Akram and President Inzamam Ul Haq oversaw the trials of talented youth of Birmingham
and Luton.
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ICC Events
Videos | Edgbaston Fans Cup
| Criiio Cup Teams 2019
Supported the ICC Cricket World Cup Trophy Tours in 2017
and the inaugural ICC Criiio Cup in 2019.
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Growing up, Fareed recognises that he was a disruptive
child and often got in trouble with teachers: “I used to
mess about a lot, I was a very bad kid.” A cricket fan,
Fareed only played a little bit in his back garden but,
aged 13, he was told about the Chance to Shine Street
project in Sparkhill, Birmingham, near to where he
lived.
Even when enjoying himself at Street sessions, his
frustrations could bubble over and he would get angry.
Fareed credits his former coach, Mohammed Arif, as a
significant influence on his life. “At a young age, he gave
me life advice: this is what you should do, this is what
you shouldn’t.” Under the guidance of his coach, Fareed
soon settled down and made friends.
“I became more confident by interacting with everyone
and meeting new people every week”, says Fareed.
Fareed’s role in helping new starters showed a different
side to Mohammed, who encouraged him to take on a
leadership role and help coach sessions for younger
children. Fareed completed 100 hours as a volunteer
coach before Mohammed put him forward to do the ECB
Level Two coaching certificate, funded by Chance to
Shine. Once completed, he was immediately employed
as a support coach at the sessions he had once been a
participant.
As someone who has grown up
in the same area as the children
he coaches, with the same
interests, Fareed is the perfect
role model. “I’ve been there,
done that”, he says. “The
difference that Arif made to me,
I want to make for someone else.
I want to make that impact on
future generations
Fareed Mohammed first joined the Chance to Shine Street
project in Sparkhill aged 13. Now aged 20, Fareed is employed by
Warwickshire Cricket Board and has been coaching children at
the same Sparkhill Street project for two years. He is also
undertaking a degree to become a PE teacher.
Mentoring Testimonial
Fareed Mohammed
Recommendations
Mohammed is a thorough passionate professional with excellent communication and stakeholder skills, he has great understanding of the customer needs and provides strategic vision to ensure deliverables are understood.
Yusuf Karolia
ECB L3 Coach & Mentor
Mohammed is persistent whilst
personable in producing the desired
results for his clients. He builds good
relations across all disciplines which
enables him to reach targets on time.
Chris Grail
Senior Vice President Head of Global Eng Excellence
Mohammed has a solid grasp of technical solutions combined with a strategic approach towards customers, and is further complemented with effective relationship management and organisation skills.
Javed Khawaja
Strategy & Marketing
Siemens Digital Industries
Contact details
- Mohammed Arif
- connect with Me